{"id":53,"date":"2026-06-21T17:44:28","date_gmt":"2026-06-21T09:44:28","guid":{"rendered":"https:\/\/www.fo8oxh.com\/?p=53"},"modified":"2026-06-21T17:44:29","modified_gmt":"2026-06-21T09:44:29","slug":"%e9%80%86%e5%90%91google%e7%ae%97%e6%b3%95%e5%9f%ba%e7%a1%80%ef%bc%9a%e4%bb%8e%e9%a2%84%e7%ae%97%e9%a2%84%e7%ae%97%e5%88%b0%e8%b5%84%e5%8a%a9%e6%8e%92%e5%90%8d%ef%bc%88vector-search%ef%bc%89%e7%9a%84","status":"publish","type":"post","link":"https:\/\/www.fo8oxh.com\/?p=53","title":{"rendered":"\u9006\u5411Google\u7b97\u6cd5\u57fa\u7840\uff1a\u4ece\u9884\u7b97\u9884\u7b97\u5230\u8d44\u52a9\u6392\u540d\uff08Vector Search\uff09\u7684\u786c\u6838\u7834\u5c40\u6307\u5357"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u5728\u5f53\u524d\u7684Google SEO\u4f53\u7cfb\u4e2d\uff0c\u4f20\u7edf\u7684\u201c\u5173\u952e\u8bcd\u5806\u780c+\u76f2\u76ee\u53d1\u5916\u94fe\u201d\u6a21\u5f0f\u5f00\u59cb\u5931\u6548\u3002\u968f\u7740<strong>RankBrain\u3001BERT\u3001MUM<\/strong>\u7b49\u8bed\u4e49\u6a21\u578b\u7684\u5168\u9762\u63a5\u6536\uff0c\u4ee5\u53ca\u5783\u573e\u5185\u5bb9\u66f4\u65b0\uff08Helpful Content Update\uff09\u7684\u5e38\u6001\u5316\uff0c\u8c37\u6b4c\u5df2\u7ecf\u5b8c\u6210\u4e86\u4ece\u201c\u6587\u672c\u5339\u914d\u201d\u5230\u201c\u5b9e\u4f53\u4e0e\u672c\u8d28\u8bc6\u522b\u201d\u7684\u5e95\u5c42\u8dc3\u8fc1\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u60f3\u8981\u5728\u6d77\u91cf\u7ade\u4e89\u4e2d\u62a2\u5360\u9996\u4f4d\uff08\u524d10\u540d\uff09\uff0c\u5fc5\u987b\u4ece\u6293\u53d6\uff08\u722c\u884c\uff09\u3001\u7d22\u5f15\uff08\u6307\u6570\uff09\u3001\u6392\u540d\uff08\u6392\u540d\uff09\u8fd9\u4e09\u4e2a\u5fc5\u7ecf\u9636\u6bb5\u8fdb\u884c\u5e95\u5c42\u7684\u9006\u5411\u5e72\u9884\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e00\u3001\u62bd\u8c61\u9636\u6bb5\uff1a\u9006\u5411\u64cd\u76d8\u201c\u62bd\u8c61\u9884\u7b97\uff08Crawl Budget\uff09\u201d<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u679cGooglebot\u6839\u672c\u4e0d\u6765\uff0c\u6216\u8005\u6765\u5f97\u6781\u5c11\uff0c\u4f60\u7684\u7f51\u7ad9\u5185\u5bb9\u518d\u597d\u4e5f\u6ca1\u6709\u610f\u4e49\u3002Google\u7684\u8ba1\u7b97\u8d44\u6e90\u548c\u5e26\u5bbd\u662f\u6709\u9650\u7684\uff0c\u5b83\u901a\u8fc7\u4e24\u4e2a\u6838\u5fc3\u673a\u5236\u8c03\u5ea6\u722c\u866b\uff1a<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u6293\u53d6\u9700\u6c42\uff08Crawl Demand\uff09\u4e0e\u94fe\u63a5\u6df1\u5ea6<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Googlebot\u8bbf\u95ee\u4f60\u7f51\u7ad9\u7684\u9891\u7387\uff0c\u53d6\u51b3\u4e8e\u4f60\u7f51\u7ad9\u7684<strong>\u5386\u53f2\u6743\u91cd\uff08PageRank\uff09\u548c\u5185\u5bb9\u66f4\u65b0\u9891\u7387<\/strong>\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5b64\u5c9b\u9875\u9762\uff08Orphan Pages\uff09\uff1a<\/strong>\u5982\u679c\u4e00\u4e2a\u9875\u9762\u8ddd\u79bb\u9996\u9875\u8d85\u8fc73\u6b21\u70b9\u51fb\uff08\u70b9\u51fb\u6df1\u5ea6> 3\uff09\uff0c\u4e14\u6ca1\u6709\u5916\u90e8\u94fe\u63a5\u5bfc\u5165\uff0c\u5176\u5438\u5f15\u529b\u9700\u6c42\u5c31\u4f1a\u8d8b\u8fd1\u4e8e\u96f6\u3002<\/li>\n\n\n\n<li><strong>\u7834\u5c40\u65b9\u6848\uff1a<\/strong>\u5fc5\u987b\u5efa\u7acb<strong>\u8584\u5c42\u5316\u7684\u5854\u5185\u94fe\u7ed3\u6784<\/strong>\u3002\u5229\u7528\u67a2\u7ebd\u9875\u9762\uff08\u6838\u5fc3\u67a2\u7ebd\u9875\uff09\u805a\u96c6\u6743\u91cd\uff0c\u901a\u8fc7\u5206\u5c42\u805a\u5408\u9875\uff08\u7c7b\u522b\uff09\u5411\u5e95\u5c42\u5185\u9875\uff08\u8f90\u6761\uff09\u5e73\u6ed1\u7269\u7406\u8def\u5f84\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u62bd\u53d6\u6548\u7387\u4e0e\u72b6\u6001\u7801\u4f18\u5316<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8695\u5f03\u65e0\u6548\u62bd\u53d6\uff1a<\/strong>\u68c0\u67e5\u4f60\u7684\u670d\u52a1\u5668\u65e5\u5fd7\uff08\u65e5\u5fd7\uff09\u3002\u7531\u5927\u91cf\u901a\u914d\u7b26\u751f\u6210\u7684\u641c\u7d22\u8fc7\u6ee4\u9875\u3001\u5e26\u53c2\u6570\u7684URL\uff08\u5982<code>?sort=price<\/code>\uff09\u3001\u4ee5\u53ca\u5927\u91cf\u7684404\/50x\u9519\u8bef\uff0c\u4f1a\u75af\u72c2\u8695\u98df\u4f60\u7684\u62bd\u53d6\u9884\u7b97\u3002<\/li>\n\n\n\n<li><strong>\u7cbe\u7ec6\u5316\u63a7\u5236\uff1a<\/strong>\u5408\u7406\u914d\u7f6e<code>robots.txt<\/code>\uff0c\u76f4\u63a5\u7981\u6b62Googlebot\u63d0\u53d6\u65e0\u7d22\u5f15\u4ef7\u503c\u7684\u540e\u53f0\u3001\u53c2\u6570\u8fc7\u6ee4\u9875\u9762\uff1b\u5bf9\u5df2\u7ecf\u5931\u6548\u3001\u786e\u5b9a\u4e0d\u518d\u4f7f\u7528\u7684\u9875\u9762\uff0c\u76f4\u63a5\u8fd4\u56de<strong>410\uff08Gone\uff09<\/strong>\u72b6\u6001\u7801\uff0c\u660e\u786e\u544a\u77e5\u8c37\u6b4c\u5f7b\u5e95\u5220\u9664\uff0c\u91ca\u653e\u63d0\u53d6\u6982\u8981\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e8c\u3001 \u7d22\u5f15\u7ea7\u522b\uff1a\u7a81\u7834\u201c\u5df2\u6293\u53d6-\u5c1a\u672a\u7d22\u5f15\uff08Discovered\/Crawled &#8211; Current Not Indexed\uff09\u201d<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u662f\u76ee\u524d\u7ad9\u957f\u4eec\u9762\u4e34\u7684\u6700\u5927\u75db\u70b9\u3002\u8c37\u6b4c\u6293\u53d6\u4e86\u9875\u9762\uff0c\u5374\u5c06\u5176\u6295\u5165\u7f13\u5b58\u4e0d\u4e88\u91ca\u653e\u3002\u8fd9\u610f\u5473\u7740\u4f60\u7684\u5185\u5bb9\u89e6\u53d1\u4e86\u8c37\u6b4c\u7684<strong>\u8d28\u91cf\u9600\u95e8\u503c\uff08\u8d28\u91cf\u9608\u503c\uff09<\/strong>\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u8c37\u6b4c\u7684\u9884\u7d22\u5f15\uff08Pre-indexing\uff09\u6e05\u7406\u673a\u5236<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Googlebot \u63d0\u53d6\u5230 HTML \u6e90\u7801\u540e\uff0c\u4f1a\u5148\u8fdb\u5165\u4e00\u4e2a\u540d\u4e3a<strong>Caffeine\uff08\u5496\u5561\u56e0\u7cfb\u7edf\uff09<\/strong>\u7684\u4e34\u65f6\u5904\u7406\u961f\u5217\u3002\u5728\u8fd9\u4e2a\u9636\u6bb5\uff0c\u7b97\u6cd5\u4f1a\u8fdb\u884c\u4e24\u4ef6\u4e8b\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6587\u672c\u6307\u7eb9\u5bf9\u6bd4\uff08MinHash \/ SimHash\uff09\uff1a<\/strong>\u68c0\u67e5\u8be5\u9875\u9762\u7684\u6838\u5fc3\u6587\u672c\u6bb5\u843d\u4e0e\u4e92\u8054\u7f51\u5df2\u6709\u6570\u636e\u7684\u76f8\u4f3c\u5ea6\u3002\u5982\u679c\u91cd\u590d\u7387\u4e3a\u4e00\u5b9a\u6bd4\u4f8b\uff0c\u76f4\u63a5\u5224\u5b9a\u4e3a\u4f4e\u4ef7\u503c\u9875\u9762\uff0c\u5bf9\u5e94\u4e3a\u201c\u5df2\u6293\u53d6-\u5c1a\u672a\u7d22\u5f15\u201d\uff0c\u6c38\u4e0d\u91ca\u653e\u3002<\/li>\n\n\n\n<li><strong>\u6e32\u67d3\u6210\u672c\u8bc4\u4f30\uff1a<\/strong>\u5982\u679c\u4f60\u7684\u7f51\u7ad9\u91cd\u5ea6\u4f9d\u8d56\u590d\u6742\u7684JavaScript\u5ba2\u6237\u7aef\u6e32\u67d3\uff08CSR\uff09\uff0c\u8c37\u6b4c\u9700\u8981\u8c03\u7528\u65e0\u5934\u6d4f\u89c8\u5668\uff08Headless Chromium\uff09\u8fdb\u884c\u4e8c\u6b21\u6e32\u67d3\u3002\u8fd9\u9700\u8981\u5de8\u5927\u7684\u7b97\u529b\u3002\u5982\u679c\u4f60\u7684\u9875\u9762\u52a0\u8f7d\u8d85\u8fc75\u79d2\uff0c\u6216\u8005\u6709\u5927\u91cf\u7684JS\u62a5\u9519\uff0c\u8c37\u6b4c\u4f1a\u76f4\u63a5\u653e\u5f03\u6e32\u67d3\uff0c\u5bfc\u81f4\u9875\u9762\u5728\u8c37\u6b4c\u773c\u4e2d\u53d8\u6210\u201c\u4e00\u7247\u7a7a\u767d\u201d\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u7834\u5c40\u65b9\u6848\uff1a\u670d\u52a1\u7aef\u6e32\u67d3\uff08SSR\uff09\u4e0e\u552f\u4e00\u5185\u5bb9\u6027<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u6280\u672f\u6539\u9020\uff1a<\/strong>\u9488\u5bf9\u52a8\u6001\u7f51\u7ad9\u6216\u6d77\u91cf\u4ea7\u54c1\u7ebf\uff0c\u5fc5\u987b\u91c7\u7528<strong>SSR\uff08\u670d\u52a1\u7aef\u6e32\u67d3\uff09<\/strong>\u6216<strong>SSG\uff08\u9759\u6001\u8def\u7531\u751f\u6210\uff09<\/strong>\u3002\u8ba9Googlebot\u7b2c\u4e00\u65f6\u95f4\u83b7\u5f97\u7684\u5c31\u662f\u5b8c\u6574\u7684\u3001\u5305\u542b\u6838\u5fc3\u5173\u952e\u8bcd\u7684HTML\u6e90\u7801\uff0c\u964d\u4f4e\u8c37\u6b4c\u7684\u7b97\u529b\u6210\u672c\u3002<\/li>\n\n\n\n<li><strong>\u4fe1\u606f\u589e\u91cf\uff08Information Gain\uff09\uff1a<\/strong>\u62d2\u7edd\u5355\u7eaf\u7684\u201c\u4f2a\u539f\u521b\u201d\u3002\u5728\u5185\u5bb9\u4e2d\u52a0\u5165\u884c\u4e1a\u72ec\u7279\u7684\u56fe\u8868\u3001\u5177\u4f53\u7684\u6848\u4f8b\u6570\u636e\u3001\u6216\u8005\u884c\u4e1a\u4e13\u5bb6\u7279\u6709\u7684\u672f\u8bed\u7ec4\u5408\u3002\u63d0\u9ad8\u9875\u9762\u7684\u6587\u672c\u6307\u7eb9\u72ec\u7279\u6027\uff0c\u4ece\u800c\u987a\u5229\u901a\u8fc7\u9884\u7d22\u5f15\u6e05\u7406\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e09\u3001\u6392\u540d\u9636\u6bb5\uff1a\u57fa\u4e8e\u53cc\u8f68\u5236\u7684\u5173\u952e\u8bcd\u9738\u5c4f\u7b56\u7565<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f53\u9875\u9762\u8fdb\u5165\u7d22\u5f15\u5e93\u540e\uff0c\u5982\u4f55\u51b2\u5411\u7b2c\u4e00\u9875\uff1f\u8c37\u6b4c\u76ee\u524d\u7684\u6392\u540d\u673a\u5236\u662f\u53cc\u8f68\u5236\u7684\uff1a<strong>\u4f20\u7edf\u7269\u6d41\u5c42\uff08Link-based\uff09<\/strong> +<strong>\u73b0\u4ee3\u5f15\u5bfc\u8bed\u4e49\u5c42\uff08Vector-based\uff09<\/strong>\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1.\u4f20\u7edf\u5e8f\u5217\u5c42\uff1a\u53cd\u5411\u94fe\u63a5\uff08Backlinks\uff09\u7684\u8d28\u4e0e\u6587\u672c\u5206\u5e03<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">PageRank\u4ecd\u7136\u662f\u8c37\u6b4c\u6392\u540d\u7684\u57fa\u77f3\uff0c\u4f46\u73b0\u5728\u7684\u89c4\u5219\u66f4\u52a0\u7ec6\u5316\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4e0a\u4e0b\u6587\u76f8\u5173\u6027\uff08Contextual Relevance\uff09\uff1a<\/strong>\u4e00\u4e2a\u6765\u81ea\u79d1\u6280\u535a\u5ba2\u7684\u94fe\u63a5\uff0c\u5176\u6743\u91cd\u4f20\u9012\u6548\u679c\u8fdc\u8d85100\u4e2a\u6765\u81ea\u65e0\u5173\u8054\u7684\u670d\u88c5\u8bba\u575b\u7684\u94fe\u63a5\u3002<\/li>\n\n\n\n<li><strong>\u6587\u672c\uff08Anchor Text\uff09\u7684\u81ea\u7136\u5ea6\u5e73\u8861\uff1a<\/strong>\n<ul class=\"wp-block-list\">\n<li>\u5b8c\u5168\u5339\u914d\u6587\u672c\uff08\u5982\u201cSEO\u670d\u52a1\u201d\uff09\u5360 5% &#8211; 10%\uff1b<\/li>\n\n\n\n<li>\u54c1\u724c\/\u88f8\u57df\u540d\u5b9e\u4f53\u6587\u672c\uff08\u5982\u201c\u54c1\u724c\u540d\u79f0\u201d\u3001\u201c<a href=\"https:\/\/www.google.com\/search?q=https%3A%2F%2Fwww.xxx.com\" target=\"_blank\" rel=\"noreferrer noopener\">www.xxx.com<\/a>\u201d\uff09\u536050% &#8211; 60%\uff1b<\/li>\n\n\n\n<li>\/\u957f\u5c3e\u6587\u672c\uff08\u5982\u6df7\u5408\u201c\u70b9\u51fb\u8fd9\u91cc\u67e5\u770b\u6700\u65b0\u7684SEO\u201d\u7b56\u7565\uff09\u536030%\u3002<\/li>\n\n\n\n<li><em>\u6ce8\uff1a\u8fc7\u5ea6\u7684\u5b8c\u5168\u5339\u914d\u6587\u672c\u4f1a\u76f4\u63a5\u89e6\u53d1\u8c37\u6b4c\u7684\u4f01\u9e45\uff08\u4f01\u9e45\uff09\u53cd\u4f5c\u5f0a\u60e9\u7f5a\u3002<\/em><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u73b0\u4ee3\u5730\u5f62\u5c42\uff1a\u610f\u56fe\u5339\u914d\u4e0e TF-IDF 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SEO<\/code>\u8fd9\u4e2a\u8bcd\u8fdb\u884c\u6392\u540d\uff0c\u4f60\u7684\u9875\u9762\u91cc\u7edd\u5bf9\u4e0d\u80fd\u53ea\u6709\u8fd9\u4e2a\u8bcd\u3002\u7b97\u6cd5\u4f1a\u68c0\u67e5\u4f60\u7684\u9875\u9762\u4e2d\u662f\u5426\u5305\u542b\u4e86\u5173\u8054\u76f8\u5173<strong>\u5b9e\u4f53\u7684\u8bcd\u548c\u5c5e\u6027\u8bcd<\/strong>\uff0c\u4f8b\u5982\uff1a\uff08<code>Search Intent<\/code>\u641c\u7d22\u610f\u56fe\uff09\u3001<code>Core Web Vitals<\/code>\uff08\u6838\u5fc3\u7f51\u9875\u6307\u6807\uff09\u3001<code>Sitemap<\/code>\uff08\u8282\u70b9\u5730\u56fe\uff09\u3001<code>Canonical Tag<\/code>\uff08\u89c4\u8303\u6807\u7b7e\uff09\u7b49\u3002<\/li>\n\n\n\n<li><strong>\u5982\u4f55\u64cd\u4f5c\uff1a<\/strong>\u5728\u64b0\u5199\u5185\u5bb9\u524d\uff0c\u89c2\u5bdf\u8c37\u6b4c\u641c\u7d22\u200b\u200b\u7ed3\u679c\uff08SERP\uff09\u4e2d\u7684<strong>People Also 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[&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-53","post","type-post","status-publish","format-standard","hentry","category-seo"],"_links":{"self":[{"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=\/wp\/v2\/posts\/53","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=53"}],"version-history":[{"count":1,"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=\/wp\/v2\/posts\/53\/revisions"}],"predecessor-version":[{"id":54,"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=\/wp\/v2\/posts\/53\/revisions\/54"}],"wp:attachment":[{"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=53"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=53"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fo8oxh.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=53"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}